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COACH
USA BACKS MITCHELL, MAC HILL MOTORSPORTS
Houston, TX – June
6, 2001 – Coach USA, the largest provider of motorcoach
charter, tour and sightseeing services in the United States and
Canada, has
agreed to become the title marketing partner for Automobile
Racing Club of
America (ARCA) RE/MAX Series competitor Richard Mitchell and
his Mac Hill
Motorsports team for the remainder of the 2001 racing season.
“Viewing the parking lot at any major auto race will reveal
hundreds of
motorcoaches,” said Lee Schissler, Vice President of National
Marketing and
Sales for Coach USA. “An increasing number of fans and
businesses are using
group charter tours to eliminate traffic and travel hassles when
they go to
the races. Our association with ARCA and Mac Hill Motorsports
should help
raise awareness among travel agencies and tour operators
throughout North
America that we have charter services to get their groups
track-side via our
luxury motorcoaches.”
Coach USA is the largest provider of motorcoach services in
North America and
a subsidiary of Stagecoach Group. Coach USA provides services
in over 120
cities in 35 states, provinces and territories in the U.S.,
Canada and
Mexico. Services provided by Coach USA include motorcoach
charters,
sightseeing tours, airport shuttles, taxi services, contract
services for
municipalities and corporations, commuter transportation and
regional
intercity transportation.
Mitchell, a two-time NASCAR Northeast regional champion, will
contest an 8-10
event ARCA RE/MAX schedule this year.
Forest River Motorhomes will continue to serve as a primary
marketing partner
on the Mac Hill Pontiac Grand Prixs.
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